GoDataFeed recently caught up with Joanna, Account Manager with Smarter.com and in addition to offering new GoDataFeed merchants a $50 Sign up Bonus, she also shared with us Smarter's Insider Tips for Shopping Engine success:
•Manage Bids either by category, or better yet product level
•Remove products you know do not perform well on CSE’s (low margin, high ticket items)
•Remove Out of Stock products
•Refresh and update your data feeds as often as you make changes to your website
•Make sure your account is funded- Smarter.com has a Continuous Payment plan to avoid any downtime
•Use the MPN or UPC code to better compare with other merchants
•Write a product name that identifies the product by the common usage name-- i.e. pants, not slacks, shirts not blouses
•Ensure your store profile is completed fully and up to date, including name, location, phone numbers, customer service hours & contact info, shipping information, return policy
•Use any and all optional relevant data fields, including Coupon Field, Promotion Field, etc.
•If you change your data feed, make sure to contact your shopping engine representative immediately to avoid any potential issues
•Evaluate and optimize your product pages for a favorable and informational shopping experience
"It’s important to incorporate these best practices into your marketing initiatives. The deeper understanding you have of the options available on each engine, such as Smarter.com – the greater the chance of a successful marketing campaign," said Joanna.
$50 Sign Up Bonus for GoDataFeed Merchants
GoDataFeed clients who sign up for a Smarter.com account today can receive a $50 bonus towards use on the Smarter.com site.
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