Friday, February 3, 2012

GoDataFeed's New Blog

Happy Friday GoDataFeed Fans & Followers!

We are glad to announce the launch of our spiffy new blog, which will now reside at

We look forward to bringing you all the latest datafeed optimization tips, shopping channel updates, ecommerce guides, internet retail news and more... 

You can also follow us on Twitter at @godatafeed

Monday, January 30, 2012

Rev up Your Shopping Engines in 2012

Here's to a prosperous 2012.

This year, you'll target the right shoppers, attract more qualified traffic to your site and spend more time filling orders. GoDataFeed is here to help. 

Looking back at the strong 2011 holiday shopping season, eCommerce saw 15% growth, totaling $32 Billion in sales and $1.25 Billion on Cyber Monday alone.  

To help you increase visibility among the growing number of savvy online shoppers, we offer you our 2012 Shopping Channel Marketing Guide

Download it now and: 

  • Learn how to optimize your shopping feed campaigns 
  • Find out which comparison shopping channels are getting the most traffic 
  • See our must-list free engines, marketplaces and pay-per-click channels 
  • Take advantage of introductory merchant promotions for various shopping channels

Looking to List Your Products on Amazon, America's largest online retailer?
Request the GoDataFeed Amazon ProMerchant Add-on Module. We will customize your product data to Amazon’s exact templates, ensuring your product listings are always accurate and fresh. 

Already on Amazon? Try Amazon Product Ads (APA), one of the highest-converting PPC options that drive relevant Amazon shoppers right to your site. APA will even give you  $75 in free clicks to give them a try. 

Maximize Profits with Advanced Analytics  
Add GoDataFeed’s enhanced analytics ‘Cost Reporting’ or ‘Performance Alerts’ to help  make smarter campaign decisions and maximize your shopping channel profitability without missing a beat. 

These modules reflect real ad spend on the leading PPC channels and will alert you when significant changes are happening in your campaigns, such as products that are eating up your click budget as well as more accurate metrics, like Cost-of-Sale-Percentage (COS%), Return-On-Ad-Spend (ROAS), and more

Ready to Sell More?
We’ll help hit the ground running in 2012.
Just get started with your 30-day, Risk Free Trial and we will setup your first 2 shopping channel feeds at no cost. You simply choose the shopping channels you want to advertise on, establish and fund those accounts, and we will setup, optimize, categorize and submit your product feeds to those two channels for you.  

See How it Works Now 

Wednesday, December 28, 2011

Online Holiday Shopping Highlights for 2011

With 80 percent of shoppers agreeing to the statement "I prefer online rather than go to crowded stores during Thanksgiving weekend,' it's no surprise, that the web is taking over Black Friday sales. 

And, as predicted by Forrester* and comScore**, online holiday spending has increased 15 percent since the same time last year, reaching 32 Billion with two weeks still remaining in 2011. Shopping days include November 2nd through December 19th. 

Notable Holiday Highlights in 2011
  • Sales reached 32.6 Billion in December
  • Total sales increased 15% since 2010 
  • 18% increase in sales on Thanksgiving Day
  • 26% increase in sales on Black Friday 
  • 22 % increase in sales on Cyber Monday
  • 16% of shoppers bought through their mobile devices

Source: ComScore, Dec. 20, 2011

*Forrester, 2012 Online Holiday Shopping Highlights
**Heaviest Week in U.S. Online Holiday Shopping History Pushes Season-to-Date Total to $32 Billion, Up 15 Percent vs. Year Ago 
Shopping Engines & Product Data Feeds