GoDataFeed's team wants to keep online merchants in the loop regarding new programs and shopping engine updates. We just got word that Shopping.com is announcing two new pricing programs:
New CPC Pricing Models:
1. Tiered CPC- where the CPC Rates are based on the product price in all categories-- this helps merchants advertise lower priced items profitably
2. Tiered Logo Pricing - which makes advertising your brand more affordable by changing the logo rate from a flat $0.10 CPC to a tiered cost structure that ranges from $0.02 to $0.10, depending on the CPC rate
International Click-Filtering
Shopping.com has also rolled out an international click filtering program which will allow merchants to continue to receive clicks -- without being charged for them.
Upcoming Changes
Also, there will be changes to the Shopping.com feed later this month-- stay tuned for more updates.
Shopping Channel News and Best eCommerce Practices