Wednesday, June 1, 2011

Reminder: June Rate Card Changes for Several Top CSEs

What you need to know about Rate Card changes at Amazon Product Ads, Become, NexTag & Shopzilla

Plus Reminder: Google Enforcing Tax & Shipping Requirements June 6th

As a reminder, many of the top shopping channels are changing their rate cards- see below for details and links to their newest rate cards:

Amazon Product Ads
Amazon is increasing minimum bids in 36 categories, and decreasing it in 4, starting June 1st.

View Amazon Product Ads newest Rate Card

What do I need to do? They will automatically set bids to the new minimums on June 1, in Baby, Computers, Electronics, Health and Beauty, Home, Home Improvement, Office, Sports, and Toys. **If you do not want your bids to be set automatically** login to Seller Central account and look for the title "Minimum Bids in 36 Categories are changing" at the top of any page to manage your bidding will be increasing rate card minimums starting June 15th.

View Become's newest Rate Card.

What do I need to do? No action required. The change will take place on June 15th.

Nextag will be making rate card changes starting June 1st in various categories including Clothing & Accessories, Shoes, Bed & Bath, Home Improvement, Appliances, Food & Wine, Prescription Drugs and more.

View NexTag's newest Rate Card

What do I need to do? No action required, changes will take place June 1; any bids already equal to or greater than minimum rates will not be impacted

Shopzilla will be increasing rate card bids in several categories starting June 1st, decreasing rates in Appliances & DVDs and leaving some rates unchanged.

View Shopzilla's newest Rate Card

What do I need to do? Shopzilla will automatically adjust CPC bids June 1st; CPC bids that are above the minimum bid will not be changed.

PS: Google Reminder
Starting June 6th, Google will require you to include tax and shipping information.

What do I need to do? This pricing data can be set through either your Google Merchant Center or item-level through your datafeed. **After June 6th, merchants not including accurate tax and shipping information may cause Google to disapprove their feeds**

Short on Time? We can create the updated Google Product Search feed for you!
Simply open a support ticket, approve the one-time $99 feed setup charge, and we will update and optimize your Google Feed. We will add your existing custom filters, categorization and rules to your new Google feed.

Shopping Engines & Product Data Feeds